onepointtwo Brochure & Collateral Design

onepointtwo Brochure, Website & Newsletter Design onepointtwo is a lighting company aimed at the higher end lighting market, such as interior designers and architects. The brief was to design material aimed at bringing in potential clients and launching their new brand. The concept I chose for the onepointtwo profile was based on showcasing artistic lighting; to show that lighting isn’t simply about a light switched on in a room, but how lighting can effect the mood of a room, how it’s warm and delicate shadows can create and enhance beauty and elegance in a room or building. I chose to make the profile black and white, only bringing out certain elements in the onepointtwo brand colour to build brand awareness. The client was extremely happy with the finished pieces and was confident approaching potential clients with this collateral. *Completed whilst working in The LED Group